MLK JR AFRICAN AMERICAN HERITAGE RODEO

COUNTDOWN TO NEXT MLK DAY RODEO

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See you at "The Hottest Show On Dirt!"

FRIDAY SHOW ADDED!

Both Saturday shows sold out early March, so a third show was added to accommodate fans! If you need to purchase more than the six-ticket limit, you can call the BRUSA Box Office at 602-688-9906 to increase the limit or to complete the order via phone. Looking to attend as a group on May 29th, send a request.

APPLY AS A VENDOR BY MAY 15TH

 Be part of the BRUSA Vendor Village during the rodeo event!  Vendor applications are accepted for information/resource vendors and retail businesses through May 15th. Plus, all applicants will be included in the BRUSA Marketplace. Note: Food vendors are not offered due to venue exclusivity on concessions.

SPONSORSHIPS AVAILABLE

Black sports fans are passionate enthusiasts! And that enthusiasm extends to the brands that sponsor the sports they love. Give our rodeo fans a front-row seat to your message. Take a look at our deck and connect with our team so you don't miss out on the power of "The Hottest Show On Dirt!"

ADVERTISING OPTIONS

Black Rodeo USA offers several advertising options to maintain a presence in the arena and beyond. Stay in the hearts and minds of rodeo fans while supporting "The Hottest Show On Dirt!"

RELIVE THE RIDE!

Visit the BRUSA Gallery to view photos from previous rodeos.

This state-of-the-art accessible venue located in Middle Tennessee – 721 Whitthorne Street, Shelbyville, TN 37160 – was renovated and renamed in 2024. Reach the venue at 931-684-5915.

COOPER STEEL ARENA

The exterior of the venue where you will enter and access the Box Office/Will Call.

Gates open at 11:30am (1pm show) and 5:30pm (7pm shows). The Box Office opens at 11am and reopens at 5pm.

Separate entrances will be for Main Seating/Front Row Seating and for Group Seating. All seating is general admission; you will choose your seat in your section upon arrival.

Group Seating ticket holders will have their designated section indicated by a letter on their ticket prior to the event. Upon entering the venue head to the designated section and identify your rows from the group name signage.
The campground. For RV reservations, call the venue at 931-684-5915.
The interior of the venue. All seating is individual stadium style.
The wide concourse allows for wheelchair seating and will feature the Vendor Village.
The Hall of Fame club is open to Front Row ticket holders and VIP attendees.

THINGS TO DO IN DENVER

GROUP TICKEtS

Fun at the rodeo will be on overload... so the more the merrier! Gather your group of family, friends, co-workers, churchgoers, school alumni, youth and more. Black Rodeo USA wants to see you in the stands for an unforgettable outing. It is the perfect opportunity to celebrate a special occasion – whether it's your birthday, anniversary, graduation, reunion or retirement. Or, perhaps, you would like to give your members, employees, volunteers or donors an appreciation night. Added perks include: reserved seating; a code/link to purchase at your own pace; souvenir item.


Fill out the Group Tickets Interest Form below and a Black Rodeo USA group ticket representative will connect with you to get you ready to boot up for “The Hottest Show On Dirt!”

GET READY TO RAISE THE ROOF!